When you perform a search engine query, you’ll often see two types of results: organic  listings powered by SEO and paid ads. Both are based

It seems as if you can’t log on to the internet today without hearing about AI. ChatGPT  dominated the headlines a few weeks ago as

Are you in the middle of your career, or perhaps just starting it out, and considering  making a transition into digital marketing? If so, you

Although social media marketing has many benefits, today we’re going to focus on one  of those specifically: how social media builds loyal fans. Some of

Have you ever wondered what it takes to build a successful website? Website design is a skill that requires plenty of creativity and technique to

Every day, thousands upon thousands of brands post to their social media platforms. From Facebook to Twitter to LinkedIn and more, social marketing is larger

What if we told you there are well over one hundred and fifty SEO terms? Crazy, isn’t it? SEO is a complex beast with lots

When is the last time you overhauled your website? This can be as simple as updating some of the site copy or visual content to

Although social media platforms haven’t changed significantly over the past couple of years, from time to time there are some updates that affect marketers. Meta recently announced

SEO — Search Engine Optimization — is to a website what gasoline is to a vehicle.  Yes, you can own the latter, but without the