These days, you don’t have to pay for big billboards to attract your audience’s attention. You can access them for free using popular social media platforms. Your first step should be to choose the right platforms for your business. Once you’ve done that, though, you’ll face an even greater challenge: deciding on the content you …
What Should a Small Business Post on Social Media? Read More »
“Content is king,” and everyone with their finger on the digital marketing pulse knows that. Optimizing your website is one thing, but if you really want to impress the algorithm, you have to offer a steady stream of quality content too. What makes content SEO friendly? Read on to find out. Simply replicating the work …
These days, every business knows the benefits of SEO. What they may not know is how to implement it effectively. Information online is often misleading and contradictory, so SEO isn’t an easy thing to DIY! Unfortunately, many misconceptions persist regarding the best way to boost your position in the rankings. You can avoid these pitfalls …
These days, a command of digital marketing is one of the greatest assets your small business can possess. Covid-19 only made e-commerce more mainstream, and that means your customers now expect a strong online presence from your company. If you aren’t making the effort to reach your audience in this way, you’re leaving potential customers …
What Makes Digital Marketing So Important for Small Businesses? Read More »
A logo is one of the most important expressions of your brand, so you really have to get it right! You might think that all it has to do is look cool, but in reality, it serves a vital function. It is, after all, what your customers will use to identify and remember your company. …
When you invest in a web designer, you may assume that they’ll handle every aspect of it for you, including its content. In reality, that depends on the service you approach. If you opt for a web designer working alone, it’s unlikely that they also specialize in content creation. That’s why so many people choose …
Well, we’re around a quarter of the way into 2022, and now’s as good a time as any to check how your content marketing strategy is serving your business. What, you don’t have a content marketing strategy? That’s a serious oversight. Content marketing is a highly effective way to drive organic growth. Read on for …
Audit Your Content Marketing Strategy with 4 Quick Questions Read More »
There are a range of SEO strategies you can implement to win the approval of the fickle algorithm. However, most SEO experts will agree that backlinks are an especially impactful method of boosting your position in the search result rankings. Find out here what a backlink is, why they matter, and how to get more …
Why Backlinks Matter and How to Get More of Them Read More »
So, you’ve decided you want to make waves online, but you’re not sure where to start. After all, there are so many social media platforms to swim through. Surely your company isn’t expected to show up on all of them? Thankfully, no. What matters is that you choose the right social media platform for your …
Choosing the Right Social Media Platform For Your Business Read More »
Given that there are so many DIY and cheap, template-based paths you could take, you may be wondering if it’s really worth budgeting for a designer and developer to create you a custom website. Here at Big Fish Local, we know for sure that it is. Here are just a few ways that paying for …
by Big Fish Local