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With Seth Evans
At Big Fish Local, we love to develop websites from scratch and fiddle with ideas until we find the right one to suit your company’s needs and business goals. However, if you have an existing website and simply want to develop a better outline, we also offer suggestions and analytics on how to increase user engagement and generate more organic traffic to your site.
Our website development plan includes a custom professional website that is designed and optimized for the best customer experience. Your website is the backbone of your company and usually the first representation of your business for online clients. It needs to be an engaging piece of content with elements that excite and inform users of how you can solve their immediate problems.
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- Branding and Design
- Content
- Digital Marketing
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- Website Design/Development
- Content ·
How to Create SEO Friendly Content
“Content is king,” and everyone with their finger on the digital marketing pulse knows that. Optimizing your website is one thing, but if you really want to impress the algorithm, you have to offer a steady stream of quality content too. What makes content SEO friendly? Read on to find out. Simply replicating the work of high-ranking websites isn’t enough to beat them on the…
- SEO ·
Common SEO Myths Debunked
These days, every business knows the benefits of SEO. What they may not know is how to implement it effectively. Information online is often misleading and contradictory, so SEO isn’t an easy thing to DIY! Unfortunately, many misconceptions persist regarding the best way to boost your position in the rankings. You can avoid these pitfalls by reading on to learn about some common SEO myths.…
- Digital Marketing ·
What Makes Digital Marketing So Important for Small Businesses?
These days, a command of digital marketing is one of the greatest assets your small business can possess. Covid-19 only made e-commerce more mainstream, and that means your customers now expect a strong online presence from your company. If you aren’t making the effort to reach your audience in this way, you’re leaving potential customers open to your competitors. It’s time to iron out your…
- Branding and Design ·
5 Things A Logo Needs to Be to Be Effective
A logo is one of the most important expressions of your brand, so you really have to get it right! You might think that all it has to do is look cool, but in reality, it serves a vital function. It is, after all, what your customers will use to identify and remember your company. At Big Fish Local, we design logos all the time.…
- Content ·
Will My Web Designer Create Content For Me?
When you invest in a web designer, you may assume that they’ll handle every aspect of it for you, including its content. In reality, that depends on the service you approach. If you opt for a web designer working alone, it’s unlikely that they also specialize in content creation. That’s why so many people choose to work with multi-talented, multidisciplinary digital marketing companies like Big…
- Content ·
Audit Your Content Marketing Strategy with 4 Quick Questions
Well, we’re around a quarter of the way into 2022, and now’s as good a time as any to check how your content marketing strategy is serving your business. What, you don’t have a content marketing strategy? That’s a serious oversight. Content marketing is a highly effective way to drive organic growth. Read on for the 4 fundamental questions you need to be asking to…
- SEO ·
Why Backlinks Matter and How to Get More of Them
There are a range of SEO strategies you can implement to win the approval of the fickle algorithm. However, most SEO experts will agree that backlinks are an especially impactful method of boosting your position in the search result rankings. Find out here what a backlink is, why they matter, and how to get more of them for your business. What is a backlink?A backlink…
Choosing the Right Social Media Platform For Your Business
So, you’ve decided you want to make waves online, but you’re not sure where to start. After all, there are so many social media platforms to swim through. Surely your company isn’t expected to show up on all of them? Thankfully, no. What matters is that you choose the right social media platform for your business, and that decision requires a little strategy. Read on…
- Website Design/Development ·
Why Invest in Website Design and Development?
Given that there are so many DIY and cheap, template-based paths you could take, you may be wondering if it’s really worth budgeting for a designer and developer to create you a custom website. Here at Big Fish Local, we know for sure that it is. Here are just a few ways that paying for a professional website can guarantee a great return on your…
Social Media Posts – Quantity vs. Quality
One of the most common questions when it comes to social media posting is which is better, quantity or quality. There’s no one-size-fits-all solution; every business and website is different, and it can differ across industries. But what remains the same is one principle: what you post matters more than how often you do it. Valuable content trumps abundant content. Think about it this way:…
- Website Design/Development ·
How to Turn Your Website into a Conversion Machine!
Everyone knows site traffic is important. But once you get someone to click onto your website, you still have to sell to them. The average ecommerce conversion rate is fairly low – about 2-3%. But you want to increase those numbers in any way you can. Here are a few easy changes you can make to your site to boost conversion rates and help you…
- SEO ·
What are Keywords and Why are They Important to Your SEO?
What are SEO Keywords? SEO keywords are specific words or phrases content creators fold into their website’s content. They’re one of the main elements of SEO (search engine optimization) and should be foundational to all your other SEO efforts. The point of SEO keywords is to help your website and content find the right people – the people looking for it. Like the rest of…
